About Us


We believe in great fashion and thoughtful design that’s accessible.

Our mission is to apply the detail-oriented mindset of a boutique fashion house while offering the greatest possible value.
In today’s world, where we are forced to choose between highly overpriced luxury brands or “cheap chic” brands with poor quality, we became obsessed with our mission of creating boutique class shoes at a great value and passing those savings on to you.
Today, we are proud to offer a wide array of shoes for your style and budget while never compromising on our attention to detail.


Find your unique style. We want your kids to express HOO they are when wearing Hoo Shoes!



Smart, contemporary shoes. Crafted with high-quality materials that will outlast the daily running, jumping, and dancing of the little people who wear them. Each style is designed for all-day support and comfort.

Studio by HOO

Timeless, classic designs ideally suited for elegant occasions. The Studio Collection is handcrafted using luxury leather and textiles from Spain and Italy. Sold exclusively through boutiques and better retailers.

EstherandSasha X HOO

Designed by Esther, we combined her killer sense of fashion and our shoemaking expertise to present you with this collection. Part classic style, part trailblazing trend, these statement shoes convey chic and modernistic vibes.


Do you have any comments, suggestions, or questions? Please reach out at CustomerService@HooFamily.com